Does Cyber Monday Matter Anymore?

With so many retailers releasing their online promotions days ahead of Cyber Monday this year, is the traditional online shopping bonanza day relevant anymore? With Internet deals starting earlier this year, Cyber Monday itself “has likely diminished in significance,” writes Cowen analyst Oliver Chen. Still, he writes that online holiday shopping, which got a jump start on Black Friday, will gain momentum with Cyber Monday sales reaching $2.5 billion to $3 billion. Read More »