Trader Corporation Launches Privacy Shield™ Nationwide To Further Protect Customer Privacy On autoTRADER.ca

By: PRLog
PRLog - Feb. 24, 2015 - VANCOUVER, British Columbia -- Privatis Technology Corporation, the innovator of a comprehensive suite of products to help consumers protect and shield their personal phone numbers and emails, announced today that Privacy Shield ™, the company’s unique privacy solution and value-added sales tools for online consumers, is now available to all private sellers enrolled with autoTRADER.ca.

“As the demand for consumer privacy concerns continue to evolve, the protection of personal data is expected. Privacy Shield ™ protects customer’s data and information around the clock, while providing an easy-to-use interface powering worry-free interactions,” said Privatis founder and CEO Steven J. McAuley, from the Privatis head office in Vancouver’s Gastown district. McAuley also indicated that as part of the nationwide rollout, Privacy Shield ™ will be made available in French for users of autoHEBDO.net, under the name Protection d’identité™.

Privacy Shield ™ facilitates the communication between sellers and buyers by assigning a new telephone number and email address to "mask" or make anonymous the seller's personal contact information, protecting users from fraud and telemarketer harassment when selling a vehicle and communicating with potential buyers. Privacy Shield ™ allows the seller to manage calls and emails, block unwanted contacts and manage the selling process from the easy to navigate Messages Tab in MyGarage on the autoTRADER.ca.

“We wanted to implement a comprehensive and easy-to-use solution to address our users growing privacy concerns,” said Ian MacDonald, Director Consumer Marketing, Trader Corporation. Mr. MacDonald further commented, “After a successful Pilot Program in 2014 the Privatis team have delivered a quality product and service to help autoTRADER.ca and autoHEBDO.net protect user Privacy and allow sellers and buyers to connect confidently.”

About autoTRADER.ca
www.tradercorporation.com

TRADER Corporation is a trusted Canadian leader in online media, automotive consumer marketplaces, and automotive-focused digital marketing solutions. The company’s best-of-breed product portfolio includes dealerSMARTsolutions, a full arsenal of tools and technology to turn automobile dealerships into serious online competitors, and velociT Solutions, a robust offering to help clients make faster and smarter inventory decisions based on real time local market knowledge. Our online marketplaces and destinations include: autoTRADER.ca™, autoHEBDO.net™ and Autos.ca.

About Privatis
www.privatis.com

Privatis Technology Corporation provides privacy tools that protect users of online classified ad sites and marketplaces from harassment at the hands of telemarketers and fraudsters while facilitating seamless communications by phone, SMS and email. Privatis has created Privacy Shield™, a suite of proprietary products to support a variety of online classified ad sites and marketplaces.

Privatis was started in 2010 by founder and CEO Steven J. McAuley, a veteran auto industry executive who led a team of technologists to build proprietary products to allow sellers and buyers to connect confidently.  The company has offices in Vancouver, Los Angeles and Vadodora, India.

For more information: Contact Steven McAuley, smcauley@privatis.com

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