Research and Markets (http://www.researchandmarkets.com/research/lg69dp/packaged) has announced the addition of the "Packaged Breakfast Baked Goods: U.S. Market Trends" report to their offering.
Breakfast is regarded as the most important meal of the day, and for food retailers and industry players this widespread emphasis on the morning meal has helped spur the packaged breakfast baked goods market - which includes bagels, donuts, croissants, and English muffins - to sales of $4.9 billion in 2012.
Yet challenges abound in this mature market, with growth stunted by health and diet concerns, changing eating patterns, and an increasing desire for fresh rather than packaged foods. In Packaged Breakfast Baked Goods: U.S. Market Trends insights are provided into the present and future of this food industry segment and offers guidance on successfully maximizing the remaining areas with growth potential in this otherwise mature segment.
This report presents a detailed analysis of the U.S. consumer market for packaged breakfast baked goods sold in retail outlets, excluding independent and in-store bakeries. It outlines key issues and trends affecting the overall market and analyzes all product categories including shelf-stable, refrigerated, and frozen bagels, English Muffins, donuts, muffins, toaster pastries/tarts, and pastries such as Danish, coffee cakes, cinnamon rolls and others.
Key Topics Covered:
Chapter 1 Executive Summary
Chapter 2 The Market
Chapter 3 The Marketers
Chapter 4 Product, Retailing, and Marketing Trends
Chapter 5 The Consumer
For more information visit http://www.researchandmarkets.com/research/lg69dp/packaged
Contacts:
Laura Wood, Senior Manager.
press@researchandmarkets.com
U.S.
Fax: 646-607-1907
Fax (outside U.S.): +353-1-481-1716
Sector: Baked
Goods, Breakfast
and Cereals